CLIO IQGong Alternatives for Small Sales Teams (2026)
Gong is built for large sales organisations. If you do not have a RevOps team or an enterprise budget, here are the alternatives worth comparing, and who each one suits.
Why small teams look beyond Gong
Gong's pricing page does not list prices. It describes a per-user licence plus a platform fee, and asks you to pick a team size and fill in a form for a proposal. That model suits a large organisation with a procurement process. A ten-person team usually wants to see a number first, and to run it without someone administering it.
The alternatives, side by side
| Product | Best for | CRM approach | Deal risk scoring | Pricing model | Main limitation |
|---|---|---|---|---|---|
| ClioIQ | Small and mid-size B2B teams without a RevOps function | Built-in Clio CRM (from Starter), or sync to HubSpot, Salesforce or Zoho (add-on on Starter, included on Business) | Yes, on Business: recalculated after every call | Public per-rep plans: Starter $19, Business $49 per rep per month billed yearly. 14-day free trial, no card | The notetaker joins scheduled Zoom, Google Meet and Teams calls; phone calls are in early access |
| Avoma | Teams that want a meeting assistant and will add modules | Notes auto-save to CRM records on every plan; two-way field updates need the Revenue Intelligence add-on | Yes, as the Revenue Intelligence add-on (deal risk alerts and deal health score) | Per recorder seat: Startup $19 billed annually ($29 monthly); Organization $24 to $29 annually (the page shows both). Add-ons are extra | Deal risk and forecasting are paid add-ons on top of the seat price |
| Fathom | Individuals and small teams who want low-cost call notes | CRM field sync from the Business tier | No risk score listed; Business adds Deal View and coaching metrics | Free; Premium $16, Team $15 (2-user minimum), Business $25 per user per month billed annually (monthly prices are higher) | CRM sync only on the highest self-serve tier; no built-in CRM listed |
| Sybill | Reps who want call summaries and CRM autofill | Summaries pushed to the CRM from Pro; CRM Autofill for 10 fields on Business, unlimited on Enterprise | No risk score listed; Business adds a deal workspace with summaries | Free; Pro $30, Business $90 per user per month (the page shows $36 and $108 when billed monthly; annual saves 17%) | CRM Autofill is capped at 10 fields below Enterprise, and features are gated by tier |
| Gong | Larger sales organisations with RevOps and an enterprise budget | Integrates with your existing stack (its pricing page says integrations are free) | Deal and forecasting products are listed; ask for detail | Custom: a per-user licence plus a platform fee, quoted through a form. No public prices | No published prices, so you cannot compare cost before a sales conversation |
How to choose
You want deal risk scoring without extra modules. Look at ClioIQ, where the risk score is part of the Business plan, and at Avoma, where it is an add-on you stack on the seat price.
You mainly need good notes at a low price. Fathom's free and low-cost tiers are the easiest place to start, though CRM sync only arrives on its Business tier.
You want CRM fields filled in for you. Sybill's CRM Autofill does this on its Business tier, with a 10-field cap before Enterprise. ClioIQ files into its own Clio CRM or syncs to HubSpot, Salesforce or Zoho.
You are large, with RevOps. Gong is a mature choice with deep coaching and analytics, and you should look at it seriously.
Where ClioIQ is not the right fit. ClioIQ's notetaker joins scheduled Zoom, Google Meet and Microsoft Teams calls. Phone calls are in early access, and walk-ins or calls made from a rep's personal number are not captured. If your team sells mostly by phone, weigh that before a trial.
Sources and dates
Competitor details above come from each vendor's own pricing page, checked on October 14, 2026, and are linked below. Plans and prices change; confirm on the vendor's page before you decide. ClioIQ's own prices are on its pricing page.
- Avoma: www.avoma.com/pricing
- Fathom: fathom.ai/pricing
- Sybill: www.sybill.ai/pricing
- Gong: www.gong.io/pricing
Frequently asked questions
What is the cheapest Gong alternative?
Free tiers exist at several vendors, such as Fathom and Sybill, but they do not include deal risk scoring. Compare what you need, not only the starting price.
Do small teams need a RevOps person to run these tools?
Not for the lighter tools. Gong-style platforms are designed for an administrator; ClioIQ is built to run without one.
Can I keep my existing CRM?
Yes with all of these. ClioIQ also includes a built-in CRM if you do not have one yet.
Which one should I trial first?
Start with the one whose pricing page lists the features you need on a plan you would actually buy. ClioIQ offers a 14-day free trial with no card.
Try it on your own calls.
14 days free, no card. Or we'll walk you through it on a real deal.